RE: An honest usability engineer

["Tracy Boyington" <tracy_boyington -at- okcareertech -dot- org>]

It's a chicken-and-egg situation. As you said, they come back if they found what they wanted in the first place. If the site is not usable (if the content they want is there but they cannot find it), they will not come back. Content may be king, but if the king is locked in a tower and no one can get him out, he's rather useless.


~~~~~
Tracy Boyington     tracy_boyington -at- okcareertech -dot- org
Oklahoma Department of Career & Technology Education
Stillwater, OK          http://www.okcareertech.org/cimc


>>> "Roy Jacobsen" <rjacobse -at- microsoft -dot- com> 08/08/01 10:12AM >>>

Content drives traffic. People go to a "site" (on the web, in a help
file, or on a bookshelf) because of the content it is alleged to have.
They come back if:
a) They found what they wanted in the first place, and
b) They have a reason to return.

Usability influences both of those things, but content is king.



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