"information campaigns" in training

Subject: "information campaigns" in training
From: "Jean Richardson" <jean -at- bjrcom -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Thu, 23 May 2002 11:09:53 -0700


Hi, all --

I am going into an interview this afternoon where they want to talk about
"information campaigns" with regard to training development. This sounds
more like a marketing term to me, but I've asked enough questions about the
project to know that they are talking about a training role, not a marketing
role. Is this some new fangled term for "getting the word out and
convincing people to learn new information"? Or is it a unique thing that
has more complexity to it than that?

TIA

-- Jean

BJR Communications, Inc.
Portland, Oregon, USA
voice: (503) 788-8998
www.bjrcom.com

A provider of:

Customer contact skills training
User and task analysis
Conflict skills training
Mediation services
User assistance life cycle development
Technical communication products



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