TechWhirl (TECHWR-L) is a resource for technical writing and technical communications professionals of all experience levels and in all industries to share their experiences and acquire information.
For two decades, technical communicators have turned to TechWhirl to ask and answer questions about the always-changing world of technical communications, such as tools, skills, career paths, methodologies, and emerging industries. The TechWhirl Archives and magazine, created for, by and about technical writers, offer a wealth of knowledge to everyone with an interest in any aspect of technical communications.
On Wednesday 07 August 2002 10:58, kcronin -at- daleen -dot- com
(who wants to charge by the pound for his writing...) wrote:
[...]
> In my experience, nobody sits and actually READS what I
> wrote for more than a few seconds, so I'll probably stick
> with giving them the phone book.
Er.... "lending" them the phonebook. Ahem.
I create my manuals with color, which certainly shows up
when they are viewed as PDFs from the product CD.
However, the printed-and-bound versions are done
with monochrome interiors. (We figure they cost about
eight to ten bucks apiece with color covers and
black'n'white guts, but the same document would cost
$75 if printed in color all the way through. And that's for
the smaller manuals.)
However, I usually run off a copy on the color printer
cuz color is ever-so-much more impressive (as is that
nice paper...) in the old portfolio.
Similarly, we give color copies to our field reps and
leave color manuals lying around in our labs or demo
rooms for prospective customers to idly page through
when they are visiting.
A couple of times somebody remarked that when they
began receiving their product from us they would have
preferred to have the nice color documents that they
saw in the demo. Once we told them:
a) the cost difference, and
b) they'd have to pay it...
they clammed right up and continued to accept the
black'n'whites. Go figure. On systems that cost
tens of thousands of dollars, 65 or 70 bucks can still
be a big deal to a lot of people. Really go figure... :-)
/kevin
--
I'm heavily armed, easily bored, and off the medication.
Let's play.
Save up to 50% with RoboHelp Deluxe. Get 2 great products for 1 low price!
You'll get RoboHelp Office PLUS RoboDemo, the software demonstration tool
that everyone's been talking about. Check it out and save! http://www.ehelp.com/techwr-l
---
You are currently subscribed to techwr-l as:
archive -at- raycomm -dot- com
To unsubscribe send a blank email to leave-techwr-l-obscured -at- lists -dot- raycomm -dot- com
Send administrative questions to ejray -at- raycomm -dot- com -dot- Visit http://www.raycomm.com/techwhirl/ for more resources and info.
