TechWhirl (TECHWR-L) is a resource for technical writing and technical communications professionals of all experience levels and in all industries to share their experiences and acquire information.
For two decades, technical communicators have turned to TechWhirl to ask and answer questions about the always-changing world of technical communications, such as tools, skills, career paths, methodologies, and emerging industries. The TechWhirl Archives and magazine, created for, by and about technical writers, offer a wealth of knowledge to everyone with an interest in any aspect of technical communications.
Be sure to check out the blurb for the Shepheard's Hotel robe.
As a techwrl-r indicated to me off list, the catalog descriptions convince
you that buying a J. Peterman item will change your life. Now, *that's*
good marketing writing!!!
Amy
bounce-techwr-l-12789 -at- lists -dot- raycomm -dot- com wrote on 12/10/2002 11:29:02 AM:
> >> OTOH, marcom by someone who knows what they are doing is the stuff
that
> >> nobody realizes is marketing writing, but for some reason, they have
an
> >> urge to purchase the product.
> >
> >Like product descriptions in the old J. Peterman catalogs. :-) ;-)
>
> Hi, Amy....I'm not familiar with that catalog.
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