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Subject:RE: using a slogan on a resume From:"Peter Swisher" <PeteS -at- bmgi -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com> Date:Thu, 16 Jan 2003 15:48:18 -0700
I think a superbly crafted 24 word or less description of what you do
and how well you do it is an excellent idea. I have reservations about
how effective it would be all by itself. Personally, I would be
suspicious of a 12-worder. "Why doesn't this person tell me more about
themselves? What are they hiding?" A non-generic, small-cheese-factor
and effective 12 word slogan would be hard to construct. If you can do
it, great! If it gets a person to actually read half your resume, you
have won the first small battle.
My "slogan" is actually the first sentence in my "executive summary". I
find a well constructed, results oriented executive summary to be the
best way to generate interest. It also helps you to weed out them. For
example, if you want to be a lead writer, then use the executive summary
to indicate your seniority.
The resume has two purposes: to either get an interview or to validate
your background before you are hired. In these times, it better quickly
indicate how good of a candidate you are. Just keep in mind that the
BEST way to get an interview is to know someone on the inside. If you
don't know someone, 6 degree of separate until you do...
-----Original Message-----
From: Bruce Byfield [mailto:bbyfield -at- axionet -dot- com]
Sent: Thursday, January 16, 2003 1:42 PM
To: TECHWR-L
Subject: using a slogan on a resume
Recently, someone suggested that I use a slogan at the top of a resume
as a way of attracting attention. The rationale is that, if you can
encapuslate why employers should want to hire you in less than a dozen
words, then they are more likely to look at your resume in detail.
Has anybody else tried this approach? If so, with what results? And how
do people react to the idea? And (dare I ask) is anyone willing to
reveal what slogan they've used?
--
Bruce Byfield bbyfield -at- axionet -dot- com
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