Re: Writer vs Author (was Techwriting after the boom)

[Michael West <mbwest -at- bigpond -dot- net -dot- au>]

> From the conversations I have
> with CIOs and other executives, the consensus is - we want tech writers
that
> are technical.

If this were true, I would be asking the following questions:

1. Define "technical".
2. How close is the CIO to the audience for whom
    the publications are designed?
3. What are the users saying about the publications,
    and how does the CIO know? Are there other
    people in the organization who might have a different
    perspective on what the end-users are asking for?
4. What analysis has been done to assess end-user
    needs and skills?
5. What publication design strategies have been tried,
    and how effective were they, and how does the CIO
    know that?

But then, I'm a communications specialist.

--
Michael West
Melbourne, Australia




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