TechWhirl (TECHWR-L) is a resource for technical writing and technical communications professionals of all experience levels and in all industries to share their experiences and acquire information.
For two decades, technical communicators have turned to TechWhirl to ask and answer questions about the always-changing world of technical communications, such as tools, skills, career paths, methodologies, and emerging industries. The TechWhirl Archives and magazine, created for, by and about technical writers, offer a wealth of knowledge to everyone with an interest in any aspect of technical communications.
[John Sharon posted the following gem on the Techshoret list (reprinted with
his permission). I've never seen that 3-document technique before, but I
think it's brilliant.]
---------------
At Comverse, they conduct an annual customer satisfaction survey (CSS). I
was a team leader in charge of the marketing documentation and due to
insufficient resources resulting in too few documents, I always scored low
in the survey. So I set myself a goal to improve my standing.
I arranged that 3 documents be released and distributed within a few weeks
of each other. Each of the documents advertised the others and all arrived
just before the CSS. That year, my standing in the CSS had the highest jump
ever recorded and achieved one of the highest absolute scores.
Another way to improve *results is to phone important customers just before
the CSS, ask them if they're satisfied and listen to them.
HTH
johnsh
John Sharon
Freelance Marketing/Technical Writer
mobile 064 - 899 282
office 09 - 861 4790
email johnsh -at- 012 -dot- net -dot- il
*I know this sounds like cynical results tampering (which it is), but the
CSS scores reflect REAL CUSTOMER SATISFACTION and my tactics (however
unscrupulous) improved this.
RoboHelp for FrameMaker is a NEW online publishing tool for FrameMaker that
lets you easily single-source content to online Help, intranet, and Web.
The interface is designed for FrameMaker users, so there is little or no
learning curve and no macro language required! Call 800-718-4407 for
competitive pricing or download a trial at: http://www.ehelp.com/techwr-l4
---
You are currently subscribed to techwr-l as:
archive -at- raycomm -dot- com
To unsubscribe send a blank email to leave-techwr-l-obscured -at- lists -dot- raycomm -dot- com
Send administrative questions to ejray -at- raycomm -dot- com -dot- Visit http://www.raycomm.com/techwhirl/ for more resources and info.
