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Subject:RE: Defeating the evil that is Marketing <g> From:"Goldstein, Dan" <DGoldstein -at- DeusTech -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com> Date:Thu, 11 Nov 2004 09:32:17 -0500
> -----Original Message-----
> From: Sarah Stegall
> Sent: Thursday, November 11, 2004 12:28 AM
> To: TECHWR-L
> Subject: Re: Defeating the evil that is Marketing <g>
>
> Actually, what a "user" is to Marketing is not necessarily what a
> "user" is to Engineering or Technical Publications. For a marketing
> person, a user is the guy who okays the purchase and/or signs the
> check. That person may or may not be the end user. For engineers and
> tech writers, the user is the end user, the person actually using the
> product as opposed to merely paying for it...
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