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RE: Newsletters -- what's the best tool for creating them?
Subject:RE: Newsletters -- what's the best tool for creating them? From:"Nuckols, Kenneth M" <Kenneth -dot- Nuckols -at- mybrighthouse -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com> Date:Mon, 22 Aug 2005 13:56:37 -0400
Rochelle wrote...
>
> Beth Brooks wondered: <<This week I'm being asked to create a
> newsletter template that will be easy to use and maintain in an
> environment that runs strongly to the non-technical (e.g., nobody
knows
> how to use MS Word styles). I've been told I can recommend a tool for
> purchase so long as it is not TOO expensive, can accept content from
MS
> Office products, and doesn't have a hefty learning curve. The
> newsletters will have 8.5 x 11 pages and may be distributed on paper
or
> in PDF format.>>
>
> [snip]
>
> p.s. The upfront Adobe InDesign license fees recoup themselves in the
> reduction of headaches for TWs who do this kind of project as part of
> their
> job duties. Plus, if you've ever used Quark eXpress, the learning
curve
> is
> minimal.
>
If you can justify the expense of InDesign, I would advocate getting the
entire Creative Suite Premium--with the graphic elements that most
newsletters incorporate, having the full functional power of Illustrator
and PhotoShop make this decision a no-brainer if you have the budget for
it. With the Premium Suite you also get the nifty Adobe Bridge, GoLive,
and a couple of other goodies I haven't even cracked open in the few
months I've been using the suite.
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