RE: [BULK] Re: Questions on the Business End of Things

["Clare Turner" <cturner -at- redflex -dot- com>]

Barry is right...HOWEVER!  Be aware that WRITING PROPOSALS is NOT the
same (from a lucrative subspecialty aspect) as writing the RESPONSES to
RFPs.  


Clare L. Turner
Technical Writer
Redflex Traffic Systems, Inc.
15020 N. 74th Street
Scottsdale, AZ 85260
480.607.3583

-----Original Message-----
From: techwr-l-bounces+cturner=redflex -dot- com -at- lists -dot- techwr-l -dot- com
[mailto:techwr-l-bounces+cturner=redflex -dot- com -at- lists -dot- techwr-l -dot- com] On
Behalf Of Barry Campbell
Sent: Wednesday, April 19, 2006 4:30 PM
To: techwr-l -at- lists -dot- techwr-l -dot- com
Subject: Re: [BULK] Re: Questions on the Business End of Things

On 4/19/06, Gene Kim-Eng <techwr -at- genek -dot- com> wrote:

> Unfortunately, most tech writers I know are really terrible
> at selling things.  Consider many times have you've heard
> writers grumble because their employers don't intuitively
> understand the value of documentation, vs how many
> times you've heard writers talk about how they managed
> to "sell" their employers on the concept.

One natural way for tech writers to get some sales experience: if the
company that you work for gets any significant amount of business at
all through competitive bidding processes, *somebody* in your company
is spending time writing responses to RFPs (Requests For Proposal) or
otherwise writing proposal documents.

Find out who, and offer to help.  You'll find that you can (a) make a
big difference and (b) learn a hell of a lot about sales.  You will
also raise your profile within the company significantly.  Proposal
writing is a potentially very lucrative subspecialty.

- bc

--
Barry Campbell <barry -at- campbell-online -dot- com>
http://campbell-online.com
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