Re: Say what you mean!

[Al Geist <al -dot- geist -at- geistassociates -dot- com>]

   Karen L. Zorn wrote:

<rant> Over the last week there have been manynews stories regarding HP and
"pretexting." One talk radio host (Diane Rehm, NPR) asked for a definition.
After the definition, I thought, "well, why didn't they just say *that*?"
Then over the weekend I read an article in the newspaper's business section
where a company "pre-warned" investors that profits would not be as
forecasted. When did "pre-warn" become a word? The dictionary defines "warn"
as: "To notify or apprise in advance." So does "pre-warn" mean that you're
warned before being warned? (Frankly, I'm surprised the editor didn't pick
this up!)

  

   My pet peeve is "up convertable" to say that the unit can be
   upgraded.  (In this case is was a home theater system from a big box
   store.)  I'm not sure what Marketing Guru came up with that term, but
   every time I see it, all I can think of is they sound like idiots.  If
   the unit is upgradable, then say so, don't try to make up something
   stupid to try and sound intelligent.
   Al

   --

   Al Geist
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References

   1. mailto:al -dot- geist -at- geistassociates -dot- com
   2. http://www.geistassociates.com/
   3. http://www.geistimages.com/
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