Re: Why not use "learner" instead of "user"

Subject: Re: Why not use "learner" instead of "user"
From: "Barry Campbell" <barry -dot- campbell -at- gmail -dot- com>
To: "Craig Cardimon" <cardimon720 -at- yahoo -dot- com>
Date: Tue, 21 Nov 2006 15:51:27 -0500

Why not use "learner" instead of "user"?

If you're writing tutorial material, that actually might make a lot of sense.

If you aren't, it doesn't.

Lots of technical writers produce content for audience members who
aren't out to "learn" anything, or who might be put off by the
tutorial/didactic approach that calling them "learners" would imply.

I mostly write commercial technical proposals these days. The main
thing my readers (I like to think of them as "customers," by the way)
are interested in learning is how much value they're going to receive
for the amount of money we're asking them to pay.

Admittedly, I do occasionally get the opportunity to "teach" my
customers about alternative solutions they might not have considered
at the time they wrote their RFPs.

- bc

--
Barry Campbell -- <barry -dot- campbell -at- gmail -dot- com>
Blog: http://campbell-online.com
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References:
Why not use "learner" instead of "user": From: Craig Cardimon

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