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Re: Technology Product Managers (was Re: Writing test Fridays)

Subject: Re: Technology Product Managers (was Re: Writing test Fridays)
From: "Gene Kim-Eng" <techwr -at- genek -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com>, "Kelley Greenman" <writinglists -at- inkworkswell -dot- com>
Date: Sun, 18 Feb 2007 08:52:56 -0800

Titles can often be meaningless, but most often a "product
manager" is a member of a company's marketing group who
understands the company's target market and either divines whether a proposed product will sufficiently meet market
needs to be in demand or proposes products that will be, then
leads the effort to recruit early adopters and alpha or beta
customers who will provide input as the product develops
and works with project management to prevent the developers
from going off on tangents that will cause the project to
morph into something that doesn't have a market.

Gene Kim-Eng


----- Original Message ----- From: "Kelley Greenman" <writinglists -at- inkworkswell -dot- com>

It all makes sense, to me, but I'm naive as to the ways of large, bureaucratic organizations, far more familiar with the 'wear many hats' environments of small companies. I was looking for a reality check. Is the position title just glorified "project manager"? Perhaps those of you who've experienced such managers directly would know?

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References:
Re: Writing test Fridays: From: Pro TechWriter
RE: Writing test Fridays: From: Dubin, David
Technology Product Managers (was Re: Writing test Fridays): From: Kelley Greenman

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