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As always, you write for your intended audience. And I'm not
criticizing Bell; if his assumptions about his readers are correct,
he is providing the advertisers he needs with the readers they
want, and is not insulting our intelligence by making unsupportable
claims about the quality of his site's content. It's actually rather
refreshing to see a CEO admit that he's not making any effort to
produce a product or service that is any better than it has to be.
Gene Kim-Eng
----- Original Message -----
From: "Lauren" <lauren -at- writeco -dot- net>
> So what makes more sense for a successful online publication? Educate
> the
> readers so that they will prefer quality writing or write for the
> reader
> that wants approachable documentation, even if it does have writing
> errors?
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