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Precisely. The writer you mention designed the manuals as if he or she
was doing a flyer or a newspaper, not a book.
InDesign is making huge inroads in the professional publishing community
simply because it is so good at long documents. People that publish
books as their livelihood don't stick with bad choices for long.
What the author you mentioned should have done is set up InDesign to
flow text from page to page and anchor all of the graphics into the text
instead of building separate frames for the graphics. That's really all
there is to it.
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True single source, conditional content, PDF export, modular help.
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