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Subject:What's in a name? From:Chris Morton <salt -dot- morton -at- gmail -dot- com> To:techwr-l -at- lists -dot- techwr-l -dot- com Date:Fri, 20 Apr 2012 10:09:03 -0700
The company for which I work has a new standalone software product "B".
However, one of its key features is the ability to export data sets to our
preexisting, flagship medical device on which the "B" data sets converge
with our "A" software.
In naming the new software "B", I'm looking for a word that conveys its
integration with "A" when referring to our flagship device. In essence, I'm
looking to convey the notion of "A, now with plugin B". I know what I'm
looking for is somewhere out there in the marketing world... I just can't
seem to put my finger on it. Can you think of a name that connotes plug-in,
yet isn't so geek-oriented?
Thanks
> Chris
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