Re: Idiot Audience

Subject: Re: Idiot Audience
From: Michael Lewis <lewism -at- BRANDLE -dot- COM -dot- AU>
Date: Wed, 19 Nov 1997 10:19:09 +1100

Stuart Burnfield wrote:
>
> I laid bricks for the first time last weekend. I know that you pour
> the dry mortar into a wheelbarrow then add water and stir, but how
> much water?
> ...
> To emphasise the point: the audience for the manual is probably not
> the same as the ausience for the product. The audience for the manuals
> is the people who used the product and had some problem or question
> they couldn't solve by themselves.

I'll endorse Matt ion's judgement: this posting gives a brilliant
example and a very cogent interpretation. Thanks, Stuart!

BTW, is an ausience a bunch of readers in Australia?

--
Michael Lewis
Brandle Pty Limited, Sydney, Australia
: PO Box 1249 : Suite 8, The Watertower :
: Strawberry Hills, NSW 2012 : 1 Marian St, Redfern 2016 :
: Tel +61-2-9310-2224 : Fax +61-2-9310-5056 :

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