RE: Marketing Yourself

Subject: RE: Marketing Yourself
From: "Goldstein, Dan" <DGoldstein -at- DeusTech -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Mon, 15 Sep 2003 11:34:30 -0400


I put my published short stories at the very end of my resume, along with a
few other non-IT items, just in case one of them might spark a friendly
digression during an interview.

Dan Goldstein

P.S.: But they never have.

-----Original Message-----
From: Michele Davis [mailto:michele -at- krautgrrl -dot- com]
Sent: Monday, September 15, 2003 11:17 AM
To: TECHWR-L
Cc: TECHWR-L
Subject: Re: Marketing Yourself

Thanks, I think you are on the money regarding the PhD. I believe why
the MFA turned people away because it was an MFA in Writing and my
thesis was short stories, granted they had a theme and ended up being
published, but not something like John had that could leverage work for
me given that it was fiction.

My concern is mostly this, a lot of my design work are ads, brochures
and now this calendar that is going to be a pretty big deal, but I don't
want to distract my Web site with Photoshop plastic surgery skills and
brochures. I feel there is a dichotomy between that kind of design and
TWing.

For example, I am writing a book on Poe which is a critical analysis of
his stories. I tell people about it, but it isn't on my resume, because
it is literary criticism writing instead of TWing. I have a book coming
out next year that is fitness-related. That's not on my resume either.
Do you think I should be putting that stuff on my resume?

Having never, ever in my life been captive my resume is a combination
chronological and task oriented. For example, my skills are at the top,
then the resume lists projects in order from most recent to the last
within a four year time frame, which puts the resume over 4 pages. My
problem is mostly that I do too many projects at once. I list project,
system used and client. Perhaps my structure is off.

A free Web site is a great idea. That's exactly what I did when I first
started out, did pro bono content writing and design. Sometimes you
forget where you started :)

Michele

Goober Writer wrote:

...a small site for free. Something to get them on the web. Make the only

>>condition that you get to add your brand to the site
>>for your advertising purposes ("designed by..."). For
>>a free site, they should agree to this pretty readily.
>>You can stipulate a "5 pages free" deal and then
>>charge for maintenance and additional pages.
>>
>>But, as I've
>>indicated before, I've seen the title "PhD" turn many
>>employers away, as they immediately draw the
>>conclusion that the PhD-holder will want more control
>>and power in the company than the open position will
>>provide. But, depending on the opportunity, I'd
>>include it. If it's a mid-level writing position, I'd
>>be hesitant. If a senior-level position, it might be
>>more appropriate (especially if with a large public
>>company).
>>

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