Why marketing should make the user manuals

[Keri Morgret <kerilists -at- morgret -dot- net>]

Here's a blog post from the Creating Passionate Users blog calling 
for marketing to make user manuals..the marketing brochures look 
great, then when we get the people in, we give them dull black and 
white user manuals. 
http://headrush.typepad.com/creating_passionate_users/2006/08/why_marketing_s.html

Both the article and the comments (pro and con) are interesting.

Keri Morgret
Morgret Designs


^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

WebWorks ePublisher Pro for Word features support for every major Help 
format plus PDF, HTML and more. Flexible, precise, and efficient content 
delivery. Try it today! http://www.webworks.com/techwr-l

Easily create HTML or Microsoft Word content and convert to any popular Help file format or printed documentation. Learn more at http://www.DocToHelp.com/TechwrlList

---
You are currently subscribed to TECHWR-L as archive -at- infoinfocus -dot- com -dot- 

To unsubscribe send a blank email to 
techwr-l-unsubscribe -at- lists -dot- techwr-l -dot- com
or visit http://lists.techwr-l.com/mailman/options/techwr-l/archive%40infoinfocus.com


To subscribe, send a blank email to techwr-l-join -at- lists -dot- techwr-l -dot- com

Send administrative questions to lisa -at- techwr-l -dot- com -dot-  Visit
http://www.techwr-l.com/techwhirl/ for more resources and info.