Re: letterheads & envelopes

[Christy Yoder <yodercb3 -at- EXPERT -dot- CC -dot- PURDUE -dot- EDU>]

Laila,

I tend to agree with the other lady who responded to your posting.
Consistency throughout helps your letterhead and envelope to look
clean.  Also, having the logo on the envelope carries a professional
stigma with it.  One thing to keep in mind is that you have to have a
clean and professional logo to make the letterhead and the envelope
look professional too!

Christy Yoder


> >
> >Having discussed the importance of having either the company logo or
> >the name, or both on a business card, I would like to hear your
> >responses or ideas about whether it is necessary to have an envelop
> >designed in the same fashion as the company's letterheads.
> >
> >Personally, I would rather have consistency in designing similar
> >business cards, letterheads and envelopes.  What do the professionals
> >out there think?
> >
> >Thanks.
> >
> >Laila.
> >shamjils -at- expert -dot- cc -dot- purdue -dot- edu


> Laila,

> I am a former employee of an advertising agency and can tell you we
> *always* advised our clients to include a company logo and/or name on their
> envelopes. Mail correspondence is often the first communication between
> businesses and the first chance to make a good impression. Even if there is
> a standing relationship, a distinctive envelope helps busy people get right
> to the important stuff, your materials! Finally, corresponding letterheads
> and envelopes look polished, professional, and imply that you care about
> detail.

> Just my two pennies worth....

> Kim Redick