RE: Making them read the documentation

[david -dot- locke -at- amd -dot- com]

Eric said:

>Perhaps the answer lies in charging for tech support. 

Customers pay enough for the software already. There is very little economic
benefit from software once all the costs are accounted for. These days
customers pay six times the purchase cost to us the software. Charging for
support, and manuals is unreasonable and unprofitable. There are software
companies that can get away with charging for everything, and there are
those that cannot. You really need to know which type of company you happen
to be before you can start adding costs to your customer's lives.

David



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