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Re: How to know whether a person clicked a link in an email
Subject:Re: How to know whether a person clicked a link in an email From:Lou Quillio <public -at- quillio -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com> Date:Sun, 17 Jul 2005 21:59:31 -0400
David,
dmbrown -at- brown-inc -dot- com wrote:
> If you can explain what's wrong with my description of
> your position, please do.
I suppose there can be such thing as "an ongoing opt-in association
with a sender". Dunno how I'd know I were in one, or stay conscious
of the terms and all their implications, but it's hypothetically
possible that I've agreed to accept somebody's messages and to be
tracked *personally* and it's all good. Oh, and I dig their
"industry partners", and I understand how they cross-aggregate data,
and the benefits to me are legion and obvious.
By God, I'm glad they're tracking me.
Look, it's about disclosure. If you can truthfully disclose and
explain tracking practices, you should do so or not track. It ain't
complicated. If you think there's a middle ground where you don't
quite make everything clear because folks will be spooked-away from
what's good for them, you're full of it.
Me or somebody else (or more likely a consumer product or service)
will out you, and I guess we'll just have to see how the users react.
Sure it's binary, but not because I say so. It's binary in that
there are happy customers and everybody else. Tracking practices
that can't stand the light of day are unwise, because the light will
find them. Count on it.
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